Joshua Weir

Josh is a professional advisor, author, and consultant with over 20 years of experience partnering with innovative people toward goal-minded results. He is the Founder of 24|15; a high-growth organization in Bozeman, MT.

Why Giving Back is Good for Your Marketing Strategy

Why Giving Back is Good for Your Marketing Strategy

People have uncovered a secret; giving is good for business. By giving back to your local community or a larger cause, you’ll begin to see positive results in more ways than one. Here are five reasons why giving back is good for your community, good for your customers, and good for your marketing.

6 Essential Tips for Making Your Nonprofit Brand Succeed

6 Essential Tips for Making Your Nonprofit Brand Succeed

As a nonprofit, the brand has the potential to be the driving force or a disassociative challenge toward your goals of creating awareness, development, or public support for your mission. An effective brand shows the areas where target audiences are aligned with your organization, calling them to partner with you toward success.

How Controversial Marketing Campaigns Impact Your Audience

How Controversial Marketing Campaigns Impact Your Audience

Over the past few years, we’ve become obsessed with controversy, from the white house to the Kardashians and their diet shakes. And as a business, it’s something to be aware of. Today we’re looking at some real-life examples of controversial marketing campaigns and the repercussions for the companies who created them.

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