Josh is an author and speaker with a broad body of experience partnering with innovative people in high-impact environments. He has worked with a variety of individuals and organizations over the years, encouraging others toward thoughtful, integrated perspectives through their values, faith, and experience; equipping transformed people to cultivate impact in the world. After growing up in Southern California, Josh completed his education at institutions like Westmont College and Harvard University. He is the author of The Community of the Faithful, which explores the contemporary understanding of identity, the illusion ingrained in our societies, and the search for significance in our lives. He is also working on the forthcoming series of books titled In/Not Of, which explores the questions many of our young people face in the 21st Century. He has been writing faith-based content for over three decades — online, in print, and curriculum for religious and educational organizations.
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People have uncovered a secret; giving is good for business. By giving back to your local community or a larger cause, you’ll begin to see positive results in more ways than one. Here are five reasons why giving back is good for your community, good for your customers, and good for your marketing.
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As a nonprofit, the brand has the potential to be the driving force or a disassociative challenge toward your goals of creating awareness, development, or public support for your mission. An effective brand shows the areas where target audiences are aligned with your organization, calling them to partner with you toward success.
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Over the past few years, we’ve become obsessed with controversy, from the white house to the Kardashians and their diet shakes. And as a business, it’s something to be aware of. Today we’re looking at some real-life examples of controversial marketing campaigns and the repercussions for the companies who created them.
